Colgate’s ingenious advertising campaign

Can you spot the differences in these photos?

Colgate have created a very ingenious advertising campaign to promote their dental floss, but before I explain to you the main detail of these images, I will let you appreciate them quietly.

 

Colgates ingenious advertising campaign Colgates ingenious advertising campaign

Colgates ingenious advertising campaign2 Colgates ingenious advertising campaign

Colgates ingenious advertising campaign3 Colgates ingenious advertising campaign

 

Alright, now that you had time to quietly observe the images, in the first one you will now notice that she has one finger too many in her hand, in the second one a phantom arm is floating there, and in the third one the man has only one ear…

The campaign attained its purpose, because it proved that food remains on your teeth draw more attention than any physical defect…

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